Kundenzufriedenheit Im Investitionsgütermarketing (English, Sonja Bidmon)
by Sonja Bidmon
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Book Details
Publisher
Deutscher Universitatsverlag
Language
English
ISBN-13
9783824482511
ISBN-10
3824482517
Author
Sonja Bidmon
About the Book
Sonja Bidmon beantwortet offene Fragen sowohl zum theoretischen Hintergrund der Kundenzufriedenheit als auch zu ihrer praktischen Messung im Business-to-Business-Bereich. Die Autorin betont dabei eine prozessuale Sichtweise und stellt die Problemfelder im idealtypischen Ablauf einer Kundenzufriedenheitsanalyse dar.
ISBN: 9783824482511
ISBN-13: 9783824482511
ISBN-10: 3824482517
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Kundenzufriedenheit Im Investitionsgütermarketing starts from ₹4601 at GlowMirror. Available in Paperback.
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Sonja Bidmon is the author of Kundenzufriedenheit Im Investitionsgütermarketing. Browse more books by Sonja Bidmon on GlowMirror.
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Product ID: isbn-9783824482511
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