New Product Development and Delivery - Ensuring Successful Products Through Integrated Process Management (English, Hardcover, Brethauer)
by Brethauer
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Book Details
About the Book
"Nine in ten new products undergo a rigorous research and development procedure, require new manufacturing processes -- and still never earn a dime! A major reason for this staggering new product failure rate is the inability of companies to internally transfer products-in-development from one depar...
Why You Should Read This Book
- Written by acclaimed author Brethauer
- Published by Amacom (2002)
- 224 pages of comprehensive content
- Available in English language
- Ideal for students, professionals, and avid readers
Product Details
This edition of New Product Development and Delivery - Ensuring Successful Products Through Integrated Process Management is published by Amacom and was first released in 2002. The book contains 224 pages packed with valuable information. It is available in multiple formats including Paperback and Hardcover editions, making it convenient for all types of readers.
Who Is This Book For?
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