Regional Aspects of Multinationality and Performance (English, Alan M. Rugman)
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Book Details
Publisher
Jai Press Inc.
Language
English
ISBN-13
9780762313952
ISBN-10
0762313951
Author
Alan M. Rugman
About the Book
This volume contains recent chapters dealing with empirical tests of the relationship between multinationality (M) and performance (P). This is a traditional topic in the area of international business, but recently there has been renewed interest, partly due to theoretical advances such as the regionalization thesis of Rugman and Verbeke (in contrast to the previous assumption of uniform internationalization) and partly due to better and more de…
ISBN: 9780762313952
ISBN-13: 9780762313952
ISBN-10: 0762313951
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Product ID: isbn-9780762313952
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