Selling Mrs. Consumer (English, Janice Williams Rutherford)
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Book Details
Publisher
University of Georgia Press
Language
English
ISBN-13
9780820324807
ISBN-10
0820324809
Author
Janice Williams Rutherford
About the Book
This first book-length treatment of the life and work of Christine Frederick (1883-1970) reveals an important dilemma that faced educated women of the early twentieth century. Contrary to her professional role as home efficiency expert, advertising consultant, and consumer advocate, Christine Frederick espoused the nineteenth-century ideal of preserving the virtuous home--and a woman's place in it. In an effort to reconcile her desire to succeed…
ISBN: 9780820324807
ISBN-13: 9780820324807
ISBN-10: 0820324809
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Product ID: isbn-9780820324807
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