E-Business-Management (English, Ralph Berndt)

About the Book

In kürzester Zeit hat sich das E-Business zu einem festen Marktbestandteil entwickelt. Es verändert die Unternehmenslandschaft im ganzen und hat zugleich Auswirkungen auf die verschiedenen Bereiche in Unternehmen. Führende Fachvertreter aus Europa und den USA liefern in diesem Buch Ansätze, die für das Management des E-Business herangezogen werden können. Analysiert werden u. a. die strategische Ausrichtung der New Economy, die Markenführung im I…

Why You Should Read This Book

• Written by acclaimed author Ralph Berndt
• Published by Springer, a respected name in academic and professional publishing
• Covers the domain of Management / General with depth and clarity
• Available in English — ideal for students, researchers, and professionals alike
• A trusted reference work that belongs on every serious reader's shelf

Product Details

This Special Edition of E-Business-Management is published by Springer and carries ISBN-13 9783642625817. Packaged securely for delivery across India, this edition is ideal for personal libraries, classroom use, and professional reference.

Who Is This Book For?

Whether you are a student preparing for advanced coursework, a researcher deepening your expertise, or a professional staying current with the field, E-Business-Management by Ralph Berndt is an excellent choice. Order your copy today from BookBajar and enjoy free shipping with Cash on Delivery available across India.