Wirkungen Des Co-Brandings (English, Carsten Baumgarth)
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Book Details
Publisher
Deutscher Universitatsverlag
Language
English
ISBN-13
9783824478965
ISBN-10
382447896X
Author
Carsten Baumgarth
About the Book
Carsten Baumgarth präsentiert Ergebnisse zu Wirkungen des Co-Branding durch die Ableitung von deskriptiven und explikativen Aussagen. Darüber hinaus liefert die Anwendung und vergleichende Würdigung von elf Mastertechniken Marketingwissenschaftlern Anregungen für die Auswahl eigener Forschungsdesigns.
ISBN: 9783824478965
ISBN-13: 9783824478965
ISBN-10: 382447896X
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Carsten Baumgarth is the author of Wirkungen Des Co-Brandings. Browse more books by Carsten Baumgarth on BookBajar.
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Product ID: isbn-9783824478965
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